Far-right boundary construction towards the “other”: Visual communication of Danish People’s Party on social media
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Far-right boundary construction towards the “other” : Visual communication of Danish People’s Party on social media. / Awad, Sarah; Doerr, Nicole; Nissen, Anita.
I: British Journal of Sociology, Bind 73, Nr. 5, 2022, s. 985-1005.Publikation: Bidrag til tidsskrift › Tidsskriftartikel › Forskning › fagfællebedømt
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TY - JOUR
T1 - Far-right boundary construction towards the “other”
T2 - Visual communication of Danish People’s Party on social media
AU - Awad, Sarah
AU - Doerr, Nicole
AU - Nissen, Anita
PY - 2022
Y1 - 2022
N2 - This paper explores how images are used in online far-right political communication to create distinct groups of “otherness.” Focusing on the Danish People's Party, we look at how symbolic boundaries are constructed through images to emphasize an exclusive conception of the nation and its citizens, who need protection from the threatening “others.” In order to understand the global rise of the far right, scholars of social movements and digital media have called for new research on how visual images serve the mainstreaming of extremist and nationalist beliefs online. We look at images communicated by the Danish People's Party on their Facebook page, exploring how digital images visually communicate the party's slogan of “Safety and trust” (in Danish: “Tryghed og tillid”). With a focus on boundary construction, we present a multimodal visual analysis of 1120 images posted by the party from 2012 to 2020. The data shows how the party constructs an imaginary of Danishness through an exclusionary impermeable boundary construction of a trusted in-group's values and traditions in opposition to culturally distinct “others.”
AB - This paper explores how images are used in online far-right political communication to create distinct groups of “otherness.” Focusing on the Danish People's Party, we look at how symbolic boundaries are constructed through images to emphasize an exclusive conception of the nation and its citizens, who need protection from the threatening “others.” In order to understand the global rise of the far right, scholars of social movements and digital media have called for new research on how visual images serve the mainstreaming of extremist and nationalist beliefs online. We look at images communicated by the Danish People's Party on their Facebook page, exploring how digital images visually communicate the party's slogan of “Safety and trust” (in Danish: “Tryghed og tillid”). With a focus on boundary construction, we present a multimodal visual analysis of 1120 images posted by the party from 2012 to 2020. The data shows how the party constructs an imaginary of Danishness through an exclusionary impermeable boundary construction of a trusted in-group's values and traditions in opposition to culturally distinct “others.”
U2 - 10.1111/1468-4446.12975
DO - 10.1111/1468-4446.12975
M3 - Journal article
C2 - 36111591
VL - 73
SP - 985
EP - 1005
JO - British Journal of Sociology
JF - British Journal of Sociology
SN - 0007-1315
IS - 5
ER -
ID: 320173374